Behind Belinda's Desk

Your guide to designer dress hire, styling and occasion dressing. Discover the latest fashion advice, styling tips, new arrivals and behind-the-scenes stories from Your Secret Closet.

Behind Belinda’s Desk: The Instagram Dress vs The Real-Life Dress -  Why Doesn’t It Look Like That on Me?

Behind Belinda’s Desk: The Instagram Dress vs The Real-Life Dress - Why Doesn’t It Look Like That on Me?

You see the dress on Instagram. The waist is perfect, the fabric falls beautifully and there isn’t a crease in sight. Then you put it on yourself and wonder, “Why...

Behind Belinda’s Desk: How Old Is Too Old for a Rental Dress?

How long is too long to keep a dress in a rental wardrobe? Some designer dresses remain in circulation for years, but at Your Secret Closet, we take a different...
Behind Belinda’s Desk: How Old Is Too Old for a Rental Dress?
Behind Belinda's Desk: You Don't Have to Quit Your Job to Build Your Dream

Behind Belinda's Desk: You Don't Have to Quit Your Job to Build Your Dream

Most founder stories begin with someone quitting their job. Mine didn't. Here's why keeping my career became one of the best business decisions I ever made, and how it helped...

Behind Belinda’s Desk: “But I Only Wore It for Two Hours…” The Reality of Dress Rental

“But I only wore it for two hours…” It’s a phrase we hear more often than you might think. But dress rental isn’t charged by the hour. From stubborn fake...
Behind Belinda’s Desk: “But I Only Wore It for Two Hours…” The Reality of Dress Rental
Behind Belinda's Desk: How I Choose Every Dress We Stock (And Why Hundreds Never Make the Cut)

Behind Belinda's Desk: How I Choose Every Dress We Stock (And Why Hundreds Never Make the Cut)

Ever wondered how we choose the dresses at Your Secret Closet? In this edition of Behind Belinda's Desk, Belinda Birt shares the styling expertise, customer insights and careful buying decisions...

Behind Belinda’s Desk The Dresses I Got Completely Wrong (And the Very Expensive Lessons They Taught Me)

Not every beautiful dress turns out to be a great rental. From sequins that left a lasting impression (literally) to black-and-white dresses that became a laundry nightmare and designer styles...
Behind Belinda’s Desk The Dresses I Got Completely Wrong (And the Very Expensive Lessons They Taught Me)
Behind Belinda’s Desk: The Awkward “Can I Have a Free Dress?” Instagram DM

Behind Belinda’s Desk: The Awkward “Can I Have a Free Dress?” Instagram DM

Ever wondered what happens behind the scenes when influencers ask for a “free” dress in exchange for exposure? Belinda Birt shares an honest, slightly cheeky look at the real cost...

Behind Belinda’s Desk: The Biggest Styling Mistakes I See (And How to Avoid Them)

After styling thousands of women for weddings, race days, black-tie events and special occasions, Belinda shares the biggest styling mistakes she sees—from wearing heels you can’t walk in to choosing...
Behind Belinda’s Desk: The Biggest Styling Mistakes I See (And How to Avoid Them)
Introducing the Your Secret Rewards Club: Because Every Rental Deserves a Reward

Introducing the Your Secret Rewards Club: Because Every Rental Deserves a Reward

Introducing the Your Secret Rewards Club. Join for free, earn points when you hire, shop, review and share, and redeem your points for rental discounts, complimentary hires and exclusive member...